数字游民现象的供给方视角:以目的地大加那利岛为例

A supplier side view of digital nomadism: The case of destination Gran Canaria

Tourism Management · 2023
被引 71
ABS 4

中文导读

研究目的地社区如何感知和接纳数字游民,基于大加那利岛案例提出供给方框架,发现数字游民被视为“新本地人”,且当地利益相关者的适应策略与其专业领域密切相关。

Abstract

Digital nomadism is a rapidly growing lifestyle for living and working. Despite its potential transformative effect on destinations, little attention has been paid to destination communities in which digital nomads reside. This paper aims to examine the interface between the destination communities and digital nomadism: how the stakeholders in a destination community perceive and accommodate digital nomads. The case study comes from a popular European destination, the island of Gran Canaria, Spain. The study proposes an original supply side framework to theoretically inform the phenomenon of digital nomadism. Stakeholder theory is also applied to examine the interface between the local communities and the phenomenon. Applying the proposed conceptual framework, the results reveal a novel perspective on digital nomads, which is “new locals”. The results show that the accommodative strategies of local stakeholders correlate strongly with the stakeholder’s specializations, and include strategies such as: provider, communicator, integrator, and embracer.

旅游管理目的地营销利益相关者理论数字游民