The IT buying center: Integrating the buying center and IT governance
研究了采购中心的动态如何依赖于采购情境中的IT治理结构及伴随的社会网络，提出了整合性分类框架和命题，为工业营销和IT治理交叉领域提供新视角。
The construct of the “buying center” is arguably one of the most important concepts in the industrial-marketing literature. Despite many seminal studies, research into the buying center needs to take the many trends unfolding in the environmental context into account in order to remain relevant in the future. One particularly timely topic that has been overlooked by buying center research is IT governance. Against this backdrop, this study aims to examine how the dynamics of the buying center depends on the IT governance structure in the buying situation and the accompanying social networks. In so doing, the study contributes by: (i) cross-fertilizing the literature streams on the buying center, IT governance and social network analysis, (ii) proposing an integrative typology that provides a better understanding of the buying center from an IT-governance perspective, and (iii) outlining emerging propositions to guide future work.