产品评论投票如何受现有投票、消费者参与度、评论效价和评论诊断性的影响
How product review voting is influenced by existing votes, consumer involvement, review valence, and review diagnosticity
Decision Support Systems · 2023
被引 23
ABS 3
- Shih-Lun Tseng 通讯
- Shuya Lu
- Danny Weathers
- Varun Grover
消费者行为在线评论社会影响市场营销