用爆炸性菜品名称/图像震撼心灵:隐含爆炸对餐厅情境下消费者行为的影响

Blowing minds with exploding dish names/images: The effect of implied explosion on consumer behavior in a restaurant context

Tourism Management · 2023
被引 23
ABS 4
消费者行为市场营销餐饮管理广告心理学