B2B伙伴关系中合同期限与买方对供应商的满意度:来自实验的证据
Contract length and buyer satisfaction with the supplier in B2B partnerships: Evidence from an experiment
Industrial Marketing Management · 2023
被引 12
ABS 3
- Sourjo Mukherjee 通讯
- Giuseppe Musarra
- Sourindra Banerjee
供应链管理B2B营销合同经济学供应商关系管理