元宇宙门户的特征与可供性如何吸引用户?来自运动游戏的证据

How features and affordances of a metaverse portal engage users? Evidence from exergames

Internet Research · 2023
被引 39
ABS 3

中文导读

基于需求-可供性-特征框架,通过35位用户的深度访谈,分析了元宇宙门户的硬件、软件和内容特征如何激发用户行为并促进参与,发现物理引擎和沉浸感是关键因素。

Abstract

Purpose Building on the “needs–affordances–features” framework, the authors explored how users are motivated by their needs to actualize the feature-enabled affordances and engage in the metaverse. Design/methodology/approach The data were collected through semi-structured and in-depth interviews with 35 participants. The authors applied thematic analysis to summarize the key features and affordances, supplemented by frequency analysis to explore the significance of the features. Sentiment analysis was employed to explicate the relationship between user affordance sentiments and engagement. Findings The key features of the metaverse portal components—hardware, software and content—afford user behaviors. The features of mechanics and physics engines are important for user engagement in the metaverse. The affordances are related to needs satisfaction and user engagement. Mental immersion was frequently mentioned by the participants, implying that it is significant to afford mental immersion in the metaverse. Practical implications The findings of the study provide a rich understanding for practitioners in the metaverse on how to use the features to afford user behaviors and engage them. The authors identified the key elements of user engagement that can be used to guide metaverse game designers. Originality/value This study provides a rich and systematic understanding of features, affordances, needs satisfaction and engagement in the metaverse. Going beyond a fragmented view, the findings conclude a research framework that weaves features, affordances, needs and engagement together.

元宇宙人机交互用户参与运动游戏可供性