沟通还是不沟通?合作项目中的企业间沟通

To Communicate or Not? Interfirm Communication in Collaborative Projects

Management Science · 2023
被引 15
人大 A+FT50UTD24ABS 4*

中文导读

研究了合作项目中企业自愿沟通质量进展的决策,通过博弈模型和实验发现,高价值项目下报告或揭示质量有益,低价值下则无益。

Abstract

Interfirm innovation projects often require tight collaboration among firms with complementary skills and resources. The success of such projects depends on all firms generating high-quality outputs, which can be difficult to attain for aspects of quality that are not easily observable or contractible. We consider a setting with a focal firm and its collaborating firm (henceforth, the collaborator) engaging in a joint project, in which they make their quality decisions over time, respectively, and study the firm’s decision to communicate its quality output progress to its collaborator voluntarily. We first develop normative predictions using game-theoretic models by analyzing a reporting (respectively, revealing) case, in which the firm can report a not necessarily truthful quality (the truthful quality) to the collaborator. We find that the firm should be indifferent between reporting and not reporting for all project values and should be indifferent between revealing and not revealing (prefer revealing) for high (low) project values. To test this prediction, we run an experiment following a 2 × 3 design, varying the project value (high and low) and the form of communication (no communication, reporting, and revealing). We find that the quality provision is significantly lower than the normative prediction in all treatments. When the project value is high, the decision to report is beneficial to the firm (regardless of the reported quality) because the decision signals the firm’s intention to contribute high quality. The decision to reveal is also beneficial for a firm; however, a different mechanism is at play in this case. The decision itself does not directly affect the quality provisions, but the revealed quality does as the collaborator waits to observe the truthful revealed quality and incorporates this information in choosing a quality later. By contrast, when the project value is low, neither reporting nor revealing are beneficial for a firm. In particular, the decision to report no longer acts as a positive signal as it is used by firms trying to deceive the collaborator and get an advantage. This paper was accepted by Vishal Gaur, operations management. Funding: The authors gratefully acknowledge financial support from Zicklin School of Business, Baruch College, the City University of New York and the University of Texas at Dallas. Support for this project was provided by a PSC-CUNY Award, jointly funded by the Professional Staff Congress and the City University of New York. Supplemental Material: The online appendix and data are available at https://doi.org/10.1287/mnsc.2022.03180 .

企业间沟通协作项目质量决策自愿信息披露