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亲社会政策与印象管理:阿拉伯美国石油公司(阿美公司),1932-1974

Pro-Social Policies and Impression Management: The American Arabian Oil Company (Aramco), 1932–1974

Enterprise and Society · 2023
被引 3
ABS 3

中文导读

研究了阿美公司1932至1974年在就业、住房和医疗方面的亲社会项目,指出这些项目并非出于慈善,而是为了控制石油资源,并通过印象管理策略塑造负责任的企业形象。

Abstract

In emerging economies, economic development and pro-social policies are closely entwined. Multinational corporations have presented a positive image of their economic and social activities to investors and society to justify exploiting countries’ natural resources. This study examines the Arabian American Oil Company’s (Aramco) pro-social/corporate social responsibility programs in employment, housing, and healthcare from 1932 to 1974. These programs did not stem from a philanthropic rationale but were necessary to enable Aramco to create the infrastructure to find, extract, and control the oil assets. Hierarchical control was institutionalized through racism and discrimination in employment, housing, and health regulations. However, Aramco adopted impression management strategies to present a positive image of itself as a socially responsible company contributing to the economic and social development of Saudi Arabia. We analyze management statements in company reports and internal documents to identify and categorize the application of these impression management techniques up to when the Saudi government took a controlling stake in Aramco.

跨国公司企业社会责任印象管理石油工业经济史