Persuadable or Dissuadable Altruists? The Impact of Information of Recipient Characteristics on Giving
通过三个实验研究捐赠者获得受助者特征信息(如酗酒、上课、残疾)后捐赠行为的变化,发现信息总体上增加了捐赠,支持“可说服的利他主义”理论。
Abstract We investigate how information about recipients’ characteristics affects donors’ giving as opposed to when no information is available. In a rational model in which information causes a donor to update their assessment of the recipient's deservingness, we introduce the idea that altruism can be ‘persuadable’ (‘dissuadable’) by information about positive (negative) characteristics. We report data from three experiments in which donors are provided information regarding three recipient characteristics: alcoholism, attending courses, and disability. Across different characteristics, our results are broadly consistent with the predictions of persuadable altruism. Overall, we find a positive net impact of providing information on aggregate giving.