采购中心-销售中心互动作为买方-供应商关系中权力动态的驱动因素
Buying center-selling center interaction as a driver for power dynamics in buyer-supplier relationships
Industrial Marketing Management · 2023
被引 22
ABS 3
- Dariusz Siemieniako 通讯
- Hannu Makkonen
- Maciej Mitręga
采购管理供应链关系权力动态B2B营销