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产品生命周期、产品创新与企业增长

Product life cycles, product innovation and firm growth

Annals of Operations Research · 2023
被引 3
ABS 3

中文导读

研究了面临产品生命周期的企业如何通过研发控制新产品诞生率,并推导出最优研发水平,发现长期中企业预期总收入增长率收敛于最优新产品诞生率。

Abstract

Abstract This paper studies research and development (R &D) for product innovation of firms faced with “product life cycles.” We represent the concept of product life cycles with bounded revenue and profit functions and describe R &D for product innovation as an activity to control the “birth rate of a new product” (i.e., the probability of product innovation). We then derive the optimal level of R &D, corresponding to the optimal birth rate of a new product, and show that the growth rate of the firm’s expected total revenue converges to the optimal birth rate of a new product in the long run.

产品生命周期产品创新研发企业增长产业组织