Routine regulation as a source for managing conflict within alliances: an integrative framework
提出常规调节概念，通过菲亚特-塔塔联盟案例，从过程视角探讨联盟参与者如何通过日常行动平衡目标冲突，弥补了传统治理机制忽视个体角色的不足。
Abstract Alliance partners must address goal conflicts to improve performance. Structural solutions to conflict emphasize alliance governance mechanisms like contracts, authority, and control structures, overlooking the role of individual actors and thus limiting our understanding of how alliance participants manage conflict. To address this, we introduce the concept of routine regulation and use the Fiat–Tata alliance to illustrate our insights and explore the microfoundations of organizational conflict through a process perspective, focusing on what participants actually do to balance goal conflicts.