监管与消费者认知如何调节Airbnb对房地产价格的影响

How Regulations and Consumers’ Perceptions Moderate the Impact of Airbnb on Real Estate Prices

Academy of Management Discoveries · 2024
被引 0
ABS 3

中文导读

研究利用美国十大城市七年的面板数据,发现将长期租赁房源转向Airbnb的跨市场企业推高了房价,而消费者对这类企业的认知变化和监管讨论能削弱这一影响。

Abstract

The sharing economy facilitates private transactions among individuals and is thought to increase the demand for and the price of the resources transacted. This study focuses on Airbnb and real estate prices. It explores whether consumers’ perceptions, specifically about spanner hosts—firms that shift properties from the long-term rental market onto the Airbnb platform, spanning the two markets—contribute to the increase of real estate prices attributable to the sharing economy. Using longitudinal data of Airbnb hosts in 10 major U.S. cities over seven years, we discover that spanning firms (and not individuals listing only one property) are responsible for the price increase of real estate properties. We also find that this increase can be weakened by changes in consumers’ perceptions and the regulation of the sharing economy—that separate the spanner host category from other categories in the industry (e.g., the individuals listing only one property). Finally, we find that the moderating effect of regulations is associated with changes in consumers’ perceptions of the typical sharing economy host when the regulation change is discussed, not with regulation enforcement. The more consumers become aware of spanners on Airbnb, the less those spanners affect the real estate prices, even before the law is enforced.

共享经济房地产价格消费者认知监管政策平台经济