激进产品可持续导向创新(SOI)与三重底线(3BL)绩效:来自马来西亚和新加坡B2B企业的发现

Radical product sustainability oriented innovation (SOI) and triple-bottom-line (3BL) performance: findings from Malaysian and Singaporean B2B firms

Industrial Marketing Management · 2024
被引 6
ABS 3
可持续创新三重底线绩效B2B营销新产品开发企业可持续发展