Do international new ventures have attraction advantages? Insights from a recruitment perspective
从招聘视角研究新创企业的主动国际化如何影响求职者对其组织吸引力的感知，发现主动国际化既是优势也是劣势，且受求职者个人主动性和国际经验的正向调节。
This study applies a recruitment lens to examine how the proactive internationalization of new ventures might influence job seeker perceptions of organizational attractiveness. Using signaling theory and person-environment fit theory to develop our hypotheses, we employ a metric conjoint experiment with 209 job seekers (making 3344 decisions). Our multilevel regression results suggest that the international new venture (INV) strategy of proactive internationalization presents an ambivalent recruiting signal to job seekers. However, this effect is positively moderated by job seekers’ personal initiative and international experience. We offer implications for signaling theory in international entrepreneurship, and practical implications for staffing INVs.