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性别模糊的声音与社会不流畅感

Gender-Ambiguous Voices and Social Disfluency

Psychological Science · 2024
被引 6
人大 AFT50ABS 4*

中文导读

研究发现,人们对性别模糊(非二元)声音的语音助手反应负面,认为其描述的产品不如男声或女声描述的好,原因是这种声音引发社会不流畅感,但增加熟悉度可缓解。

Abstract

Recently, gender-ambiguous (nonbinary) voices have been added to voice assistants to combat gender stereotypes and foster inclusion. However, if people react negatively to such voices, these laudable efforts may be counterproductive. In five preregistered studies ( N = 3,684 adult participants) we found that people do react negatively, rating products described by narrators with gender-ambiguous voices less favorably than when they are described by clearly male or female narrators. The voices create a feeling of unease, or social disfluency, that affects evaluations of the products being described. These effects are best explained by low familiarity with voices that sound ambiguous. Thus, initial negative reactions can be overcome with more exposure.

心理学社会心理学语音助手性别刻板印象