Mitigating Neighborhood Stigma: Examining Strategies of Relating and Reframing
通过实验发现,让人们对社区产生个人关联或正面重构叙事能缓解污名,但效果因种族而异,对理解城市发展与社区权益有参考价值。
In line with social construction scholarship, the stigmatization of neighborhoods has been used to justify or advocate for gentrification and development efforts that often displace marginalized populations. Challenging stigma in public discourse can help level the playing field in support of community interests. This study examines two strategies to mitigate neighborhood stigma: create opportunities for people to personally relate to a place and engage them in the positive reframing of extant narratives. It is based on a preregistered between-groups survey experiment in which 498 local college students rated the appeal of two Black, historically disadvantaged neighborhoods in Miami: Overtown and Liberty City. It finds that ratings of Overtown are significantly lower when its name is disclosed, indicating the presence of stigma. “Relating” improves ratings of Liberty City, however, only among Black students, not white or Hispanic students. “Reframing” improves ratings but only if students buy into the more positive frame.