Midrange, Differential, Meaningful, and Multidisciplinary: Reflections onJCR’s Epistemic Culture
基于先前反思性学术研究和对八位杰出消费者研究者的访谈，探讨了《消费者研究杂志》认知文化的核心原则：中程范围、差异洞察、有意义影响和多学科领域，并为新研究者提供了实现认知流畅性的指导。
Abstract Scientific communities such as journals or professional societies have their own ways of creating and sharing knowledge called “epistemic cultures.” Drawing on prior reflexive scholarship and conversations with eight preeminent consumer researchers, this article explores some of the central tenets of epistemic culture at the Journal of Consumer Research (JCR): midrange scope, differential insight, meaningful impact, and multidisciplinary field. It also provides some guidance to new consumer researchers on how to accomplish epistemic fluency.