理解零售业中的消费者网络展厅行为:使用与满足理论与不确定性减少理论的应用

Understanding the consumers webrooming in retailing industry: An application of uses and gratification and uncertainty reduction theory

Technological Forecasting and Social Change · 2024
被引 12
ABS 3
消费者行为零售业网络展厅行为使用与满足理论不确定性减少理论