Spreading the gains from geographical indications: A longitudinal study on the extension of the Prosecco GI
通过回顾普罗塞克地理标志扩展的纵向案例，研究扩展后新旧受益者之间的冲突如何通过政治行动、治理机制设计和地域组合策略得到管理，为从业者和政策制定者提供指导。
Defined as signs denoting products linked to discrete characteristics of an area, geographical indications (GIs) acquired prominence in the economic development agenda. Gains from GIs triggered processes of redefinition and extension of the underlying territorial boundaries. Extensions increased the number of beneficiaries of the returns from GIs but also ignited tensions that deserve to be observed to distil theoretical insights on the evolution of indications and actionable guidelines for practitioners and policymakers. This study investigates the processes governing the settlement of tensions after the extension of a GI and attempts at understanding how contestations among incumbents and newcomers can be managed. Through a retrospective longitudinal analysis of the Prosecco extension, we find that incumbents and newcomers clashed based on different visions of the GI. Three elements allowed the management of tensions: political agency, the design of governance mechanisms, and a territorial portfolio strategy.