Volume and value of technological innovation: the role of corporate social responsibility and business architectural factors
研究了企业社会责任对技术创新数量与价值的影响，并考察了市场重点、多元化及垂直整合等业务架构因素的调节作用，发现CSR对创新有持续正向影响。
The understanding of firm‐level drivers of technological innovation has been concentrated on a firm's core business related factors. How a firm's corporate social responsibility (CSR) initiatives impact a firm's technological innovation is notably understudied in the literature, even though business firms are increasingly recognizing the multifaceted impact of CSR on various corporate outcomes including technological advancements. This study bridges this gap by linking CSR to firm technological innovation as measured by both innovation volume and value. Furthermore, a set of business architectural factors, including market emphasis, related/unrelated diversification, and vertical integration, are incorporated as moderating factors to generate a granular understanding pertaining to CSR's innovation implications. We collected a large sample set, employed a series of robust empirical methods, and found that CSR has a consistently positive impact on both innovation volume and value, and the magnitude of these relationships differs across various business architectural factors. This study contributes to the innovation literature, strategic CSR theory, instrumental stakeholder theory, and provides useful guidelines for business practices.