具有人类吸引力的咖啡师机器人:揭示拟人化、人类存在和感知财务约束对消费者行为的影响
Barista robots with human appeal: Unraveling the impact of anthropomorphism, human presence, and perceived financial constraints on consumer behavior
International Journal of Hospitality Management · 2024
被引 10
ABS 3
- Heewon Kim
- Jaehee Gim 通讯
- Sung in Kim
- Soona Park
消费者行为市场营销心理学商业