中间选项可用性对消费者选择的影响:价格整度的调节作用
The impact of intermediate option availability on consumers' choice: The moderating role of price roundness
International Journal of Hospitality Management · 2024
被引 2
ABS 3
- Seunghun Shin
- Eunji Lee
- Yerin Yhee
- Jungkeun Kim
- Chulmo Koo 通讯
市场营销消费者行为定价策略