货架空间依赖需求下的零售品类管理:品类领航员的有效性
Retail category management under shelf-space dependent demand: The effectiveness of category captainship
International Journal of Production Economics · 2024
被引 5
ABS 3
- Mengchu Wu
- Weili Xue 通讯
- Minghui Xu
- Ozgun Caliskan Demirag
零售管理品类管理供应链管理营销策略