基于选择性和动态消费者注意力的迭代式以消费者为中心和技术驱动的产品创新策略

An iterative consumer-centric and technology-driven product innovation strategy based on selective and dynamic consumer attention

Technological Forecasting and Social Change · 2024
被引 15
ABS 3
产品创新消费者行为市场营销新产品开发