旅游中心理需求满足、幸福感与行为意图的相互作用:基于自我决定理论的视角

Exploring the Interplay of Psychological Need Satisfaction, Well-Being, and Behavioral Intentions in Tourism: A Self-Determination Theory Perspective

Journal of Travel Research · 2024
被引 32 · 同刊同年前 9%
ABS 4

中文导读

基于自我决定理论,研究了旅游中心理需求满足如何通过幸福感(享乐与实现)影响重游和口碑推荐意图,发现享乐幸福感是关键中介。

Abstract

Psychological need satisfaction can contribute to psychological benefits and future actions. Building on self-determination theory, this research suggested the model of psychological need satisfaction–well-being–behavioral intentions in tourism. Specifically, two-stage strategies were utilized to investigate the distinct and integrated role of psychological need satisfaction in positively predicting well-being (hedonic and eudaimonic well-being) that affects behavioral intentions (revisit intention, word-of-mouth intention). The first-stage model identified that a holiday trip offered experiences to fulfill psychological needs, such as autonomy, relatedness, and competence; most of these significantly affected hedonic and eudaimonic well-being, as well as revisit intention. The second-stage model confirmed significant impacts of psychological need satisfaction on well-being, revisit intention, and word-of-mouth intention. Furthermore, hedonic well-being was significantly associated with revisit intention and word-of-mouth intention, while eudaimonic well-being did not significantly predict them. Research findings make significant contributions to tourism literature and practices by extending the role of psychological need satisfaction.

旅游学心理学消费者行为幸福感研究