当补偿性消费适得其反：自我威胁对消费偏好与满意度的非对称效应

When compensatory consumption backfires: The asymmetric effect of self-threat on consumption preference and satisfaction

• Zichuan Mo · 中山大学
• Jingjing Ma 通讯
• Yuanjie Zhao
• Ryan Hamilton · 埃默里大学