何时在双元性上押注会获得回报?探索危机期间中小企业的客户关系策略
When does betting on ambidexterity pay off? Exploring SME’s customer relationship strategies during crises
JOURNAL OF BUSINESS RESEARCH · 2024
被引 6
人大 A-ABS 3
- Dario Miočević 通讯
- Selma Kadić‐Maglajlić
- Maja Arslanagić-Kalajdžić
中小企业客户关系管理双元性危机管理市场营销