基于意图-欲望-行动模型(IDA)对豪华露营创业者的聚类分析:迈向对创业意图的理解
Clustering glamping entrepreneurs with intention desire to action model (IDA): Towards an understanding of entrepreneurial intentions
International Journal of Hospitality Management · 2024
被引 4
ABS 3
- Kévin Grande 通讯
- Raquel Camprubí
- Hugues Séraphin
创业旅游心理学市场营销