聊天机器人的负面体验如何损害酒店和旅游中的消费者-品牌关系?一项混合方法研究
How Chatbot negative experiences damage consumer-brand relationships in hospitality and tourism? A mixed-method examination
International Journal of Hospitality Management · 2024
被引 13
ABS 3
- Mudassir Husnain
- Qingyu Zhang 通讯
- Khizar Hayat
- Khuram Shahzad
- Muhammad Usman
- Muhammad Waheed Akhtar
酒店管理旅游管理消费者行为人机交互品牌关系