损失框架绩效激励的负面后果

The Negative Consequences of Loss-Framed Performance Incentives

American Economic Journal: Economic Policy · 2025
被引 2
人大 A-ABS 3

中文导读

通过随机分配294家汽车经销商的销售奖金支付方式,发现预发奖金(损失框架)反而导致生产率下降,可能因增加了操纵行为。

Abstract

Behavioral economists have proposed that incentive contracts result in higher productivity when bonuses are “loss framed”—prepaid then clawed back if targets are unmet. We test this claim by randomizing the pre- or postpayment of sales bonuses at 294 car dealerships. Although somewhat statistically imprecise, our analysis provides strong indications that the random assignment of loss framing had quantitatively important negative effects. We document that the negative effects of loss framing can arise due to an increase in incentives for “gaming” behaviors. Based on these claims, we reassess the common wisdom regarding the desirability of loss framing.

损失框架绩效激励博弈行为负面效应