Why did the Big Four get so large? Evidence from Australia
利用澳大利亚长期时间序列数据,研究发现上市公司规模增长和四大会计师事务所的沉没成本投资(如行业专长和非审计服务)是市场集中的关键因素,且集中度上升并未降低竞争。
Abstract We use a long time-series from Australia to shed light on economic factors that led to audit market concentration and the Big N. We show that increases in the size of a small number of public companies was an important factor that led to large audit firms and market concentration. We also show that emerging Big N firms made sunk cost investments, including in the ability to provide industry expertise and non-audit services, which allowed them to retain clients, differentiate, and grow. These changes occurred around the time the profession lifted restrictions on advertising, which helped facilitate differentiation, and that larger, more complex clients switched to emerging Big N firms while smaller clients switched to non-Big N firms. We do not find that increases in audit market concentration reduced competition; our results instead suggest the audit market became more competitive over time.