Digital platforms and hybridized social sector accountability: a critical discourse analysis of promotional material
通过批判性话语分析，研究数字平台如何通过语言构建混合型社会部门的问责理解，影响技术设计与意图，对公共管理学者和数字治理实践者具有参考价值。
The incorporation of digital technologies into public social services has become ubiquitous, particularly in facilitating accountability arrangements. This development follows decades of public management reforms that shifted towards private-sector practices, resulting in hybridized service delivery organizations. These new actors complicate understanding of what the sector should be accountable for and to whom. Through critical discourse analysis, this study demonstrates how the language used to legitimize new digital technologies developed for hybrid organizations constructs a specific understanding of the broader sector. This construction, in turn, shapes the design and intent of these technologies, providing a tangible example of institutionalization through discourse.