探索数字人类影响者在目的地营销中的吸引力:双路径意义转移的魅力
Exploring the attractiveness of digital human influencers in destination marketing: The allure of two-path meaning transfer
Tourism Management · 2025
被引 22 · 同刊同年前 3%
ABS 4
- Dan Huang
- Jiahui Huang 通讯
- Kevin Kam Fung So
- Songshan Huang
旅游营销数字营销影响者营销目的地营销