驾驭AI浪潮进行销售管理：营销敏捷性的中介作用
Navigating the AI wave for sales management: The mediating role of marketing agility
Industrial Marketing Management · 2025
被引 14 · 同刊同年前 8%
ABS 3
- Pramod Iyer
- Atanas Nik Nikolov 通讯
- Stefan Sleep
- Brad Eskridge
- Dierto Matanda Moke
- Jennifer Hutchins
销售管理人工智能营销敏捷性营销管理