Enabling social identity work in social enterprises by leveraging hybridity
研究了工作整合型社会企业如何通过交叉淡化、加权和屏蔽三种策略，帮助受益人完成社会身份工作，从而转变身份认同。
•WISEs operate at the intersection of public sector, social welfare, and commercial logics to enable work integration.•Three approaches—cross-fading, weighting, and shielding—facilitate beneficiaries’ social identity work.•Cross-fading and weighting strategically manage logic exposure, while shielding protects from harmful logics.•WISEs orchestrate material, relational, and discursive dimensions of social identity work to transform identities.•Institutional field configurations, not country contexts, shape how WISEs leverage their hybrid nature.