虚拟与现实中的焦点与外围消费旅程:在线游戏研究
Focal and peripheral consumption journeys across virtual and physical realities: A study of online gaming
International Journal of Research in Marketing · 2025
被引 5
ABS 4
- Alex Baudet 通讯
- Marie‐Agnès Parmentier
消费社会学市场营销广告学数字媒体游戏研究