B2B食品供应链管理环境中品牌联盟对商业关系、沟通和绩效的影响：概念化与验证
Brand affiliations toward business relationships, communication, and performance in B2B food SCM settings: Conceptualization and validation
Industrial Marketing Management · 2025
被引 1
ABS 3
- S. M. Riad Shams
- K. Mohamed Jasim
- Mustafeed Zaman 通讯
- Rajibul Hasan
- Jean-François Lemoine
- Raouf Ahmad Rather
供应链管理B2B营销品牌管理食品行业