Navigating the Corporate Ego: Understanding the Association Between ESG Performance and Organizational Narcissistic Rhetoric
研究了FTSE 350公司ESG绩效与自恋修辞的关系，发现高ESG绩效伴随更多自夸表述，而董事会性别多样性可缓解此现象，对理解企业沟通策略有参考价值。
Abstract This study investigates the relationship between Environmental, Social, and Governance (ESG) performance and the use of narcissistic rhetoric in corporate narrative disclosure. It also examines the moderating effect of board gender diversity on this relationship. Using 1659 firm-year observations from FTSE 350 companies between 2012 and 2021 through Natural Language Processing (NLP) techniques, we find that higher ESG performance is significantly associated with increased narcissistic rhetoric, indicating that companies often highlight their ESG achievements in a self-promotional manner. Additionally, our results suggest that higher women representation on board can mitigate this trend, with more diverse boards likely to temper narcissistic expressions. The research also uncovers a positive relationship between financial performance and narcissistic rhetoric. These findings contribute to the literature on organizational behavior and communication strategies, offering theoretical insights and practical implications for corporate leaders and policymakers.