供应链中“张扬”与“低调”奢侈品:风险态度与仿冒品考量

“Loud” versus “quiet” luxury in supply chains with risk attitude and counterfeit considerations

Transportation Research Part E Logistics and Transportation Review · 2025
被引 2
ABS 3
供应链管理奢侈品营销风险管理仿冒品