Status incentive and peer spillover effects on physical activity habits
利用英国一家私人健康保险公司的纵向数据,研究了基于地位阈值的激励对体育锻炼习惯的影响,发现地位激励能有效促进持续行为改变,且存在正向的家庭内同伴溢出效应。
• Status labels operate as a motivator for increased physical activity levels. • Individuals exhibit higher physical activity levels after a status has been reached. • There is a positive spillover effect for physical activity within families. We examine the impact of status-based threshold incentives on physical activity habits using a longitudinal data set from a private health and life insurance provider in the United Kingdom. We find that status-based incentives effectively foster sustained behavioral change, persisting even after the incentive is removed. We find variations in responses based on status goal levels and peer influence within member group sets. These findings suggest that status-driven incentives are particularly effective among individuals with weaker pre-existing habits, reinforcing the importance of social comparisons and goal gradient effects in shaping behavior. Our results contribute to the broader literature on threshold incentives, habit formation, and peer spillover effects in physical activity.