生态说服2.0：虚拟与人类影响者在酒店业中的绿色信息力量
Eco-persuasion 2.0: The green messaging power of virtual vs. human influencers in hospitality
International Journal of Hospitality Management · 2025
被引 1
ABS 3
- Yuting Tao
- Der‐Guey Lin 通讯
- Guo Zhen
- Xie Zeng
- Tingting Zhang
- Lei Wedge
酒店管理影响者营销绿色营销消费者行为