国际商业环境向更动荡的转变,以及跨国企业如何应对这一转变

The shift to a more turbulent IB environment, and how MNEs respond to this shift

INTERNATIONAL BUSINESS REVIEW · 2025
被引 8
人大 A-ABS 3

中文导读

分析了2010年代中期以来国际商业环境日益动荡的趋势,包括地缘政治摩擦、贸易保护主义等,并探讨了跨国企业通过重构价值链、增加库存、多元化供应商等策略的应对方式。

Abstract

Since the mid-2010s, multinational enterprises (MNEs) have operated in an increasingly turbulent international business (IB) environment characterized by geoplitical frictions, trade protectionism, intensified FDI screening, and assertive techno-nationalist industrial policies. These developments mark a shift from the efficiency-driven globalization of 1980–2016 toward strategies emphasizing supply chain resilience and local responsiveness. This paper contrasts the relative stability of the neoliberal era with today’s fragmented regulatory landscape, tracing the transition from multilateralism to renewed economic nationalism. It examines how evolving industrial policies affect MNEs from advanced and emerging economies. The paper identifies adaptive responses—including reconfiguring global value chains, increasing inventories, diversifying suppliers, engaging in non-market strategies, and enhancing digital transparency. It concludes by outlining alternative trajectories for globalization: a bifurcation into hegemon-led blocs or a revival of multilateral cooperation grounded in comparative advantage, knowledge diffusion, and the enduring mutual gains from cross-border investment.

跨国企业全球化地缘政治贸易保护主义新兴市场