B2B数字平台中的销售漏斗结构：在线情绪与销售策略对营销绩效的动态影响
Sales funnel structures in B2B digital platforms: Dynamic effects of online sentiment and sales strategies on marketing performance
Industrial Marketing Management · 2025
被引 0
ABS 3
- Marcos Inácio Severo de Almeida 通讯
- Valter Afonso Vieira
- Juliano Domingues da Silva
- Xialu Liu
- Valter da Silva
B2B营销数字平台销售漏斗在线情绪营销绩效