Perceived Relationships among Components of Insurance Service for Users of Complementary Health Insurance Service
研究了补充自愿健康保险用户对服务质量、额外覆盖、价格折扣和公司声誉等组成部分重要性的感知关系，基于300名斯洛文尼亚用户的样本。
This article explores the relationship between the components of the services provided by complementary voluntary health insurance (CVHI), to which users ascribe different levels of importance. Research model that consists of four constructs (importance of quality service, additional coverage, price discounts of CVHI and insurance company reputation) and an indicator of the importance of insurance premium of CVHI was tested with structural equation modelling (SEM) on the sample of 300 Slovenian users of CVHI. Our findings show that - according to the users - the importance of the component of CVHI service (insurance premium) is reflected in the perceived importance of other components of CVHI (additional coverage, quality, price discounts and insurance company reputation).