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实践论文——面向组织的AI驱动行为助推:可持续资源管理的集成系统

Practice Paper—AI-Driven Behavioral Nudges for Organizations: An Integrative System for Sustainable Resource Management

Marketing Science · 2025
被引 0
人大 AFT50UTD24ABS 4*

中文导读

提出一种集成系统,结合AI预测与行为干预,帮助企业在关键峰值电价下优化能源消耗。

Abstract

This paper presents a novel integrative approach that combines artificial intelligence-driven forecasting with behavioral interventions to help businesses optimize energy consumption under critical peak pricing schemes.

行为经济学可持续消费资源管理人工智能能源管理