Differences in New Venture Creation Activities Among Next-Generation Business Family Members: A Social Identity Perspective
基于社会身份理论，研究家族企业下一代创始人的社会身份如何影响其创业活动，识别出三种身份类型并分析其对机会识别、商业模式开发等关键活动的作用。
Drawing on social identity theory, we explore the social identities of next-generation founders from business families and how these shape their venture creation activities. We find that differences in the valence and interplay of family-internal—such as family expectations and legacy—and family-external identity considerations—including peer influences—shape founders’ self-conceptions, yielding three identity types: legacy preservers, independence seekers, and identity integrators. These guide key venture creation activities, including opportunity identification, business model development, resource mobilization, and strategic vision. This study contributes by developing next-generation founder identities, linking them to action around venture creation, and broadening the understanding of entrepreneurship beyond succession.