从厨房到心灵:故事讲述对意义感和食物消费意向的影响
From kitchen to mind: The effect of storytelling on meaningfulness and food consumption intention
International Journal of Hospitality Management · 2026
被引 2 · 同刊同年前 2%
ABS 3
- Lingnuo Wang
- Chengkun Liu
- Siqing Peng
- Lei Zheng 通讯
- Huam Hon Tat
- Charles Spence
消费者行为食品营销叙事传播体验学习酒店管理