终身访问的月度计划:隐私担忧如何塑造订阅偏好
Monthly plans over lifetime access: how privacy concerns shape subscription preference
Marketing Letters · 2026
被引 1 · 同刊同年前 5%
ABS 3
- Yunqing Chen 通讯
- Xiaojuan Yu
- Yinuo Xie
- Zhongtian Huang
- Hanyu Xie
- Huankai Lou
消费者行为隐私经济学数字营销定价策略