通过避免不道德行为来减轻不幸的迷信信念:生肖信仰与漂绿行为

Superstitious Beliefs to Mitigate Misfortune by Avoiding Unethical Practices: Zodiac Year Beliefs and Greenwashing

Journal of Business Ethics · 2026
被引 0
人大 AABS 3
商业伦理消费者行为环境营销迷信与决策